The world of business today is complex and growing more complex every day. Making effective decisions is much more difficult in this brave new world.
Systems thinking provides a model of decision-making that helps organizations effectively deal with change and adapt. It is a component of a learning organization, which is an organization that facilitates learning throughout the organization to transform itself and adapt.
The CBD model in short is a mental framework (‘system’) to identify the Business Development opportunities for our clients and what the best approach would be to capitalize on such opportunities.
The CBD model, developed by DIWANIYA [J.R. Schütt & A.J. Boelen, 2012] acts as an inter-disciplinary communication tool for better decision-making. The model keeps you focused on constantly growing your organization and creating future revenue streams.
-JOHN F. KENNEDY-
[1917-1963]
The Cyclic Business Development model® categorizes three strategic choices to be made in terms of how the organization seeks to compete at the individual business level. It is your identity that makes you different from others. The Value Disciplines is a competitive strategy framework that works on the assumption that an organization is most likely to excel at what it is already good at. By this, you can make an honest assessment about whether your business strategy aligns to your stated ‘competitive advantage’. In the 21st century no competitive strategy can be formulated or thought of without an innovative perspective. Companies need to have an innovation strategy. The innovation strategy defines the role of innovation and sets the direction for innovation execution. Competitive advantage is the result of proper alignment of business strategy with innovation strategy. Organizations who can manage in the present as well as focus on the future, and who can balance exploitative innovations and exploratory innovations well in daily life shall be successful on the long term. To push your business forward and make it bigger you need a clearly defined business development strategy: A roadmap to grow your business through renewals or new combinations in the new strategic direction. This is typically done to find new sources of revenue growth and/or manage competitive threats. A good growth strategy replaces random and opportunistic Business Development with a reliable and systematic approach to growth.
1. Rethink Your Business Identity
2. Innovate With Purpose
3. Drive Growth
Our professionals are highly passionate about what they do, and they strive to be the best in the industry within his/her specialist sectors.
But simply hiring people with a strong track record is not enough since Business Development tasks are of a changeable and complex nature.
Our professionals are multi-faceted; analytically skilled and able to manage big projects and communicate with many different kinds of people. They are knowledgeable of several disciplines and roles and while being proficient in them all, they also know how to activate and make use of its network.
DIWANIYA manages these competences over time and develop them to match the tasks at hand.
Roy is a senior business leader working within the MARITIME and High Tech sector for over 25 years. Proven track record in Business Development and Commercial Management at C-level. Adept at driving growth of company revenues and improving business performances. Entrepreneurial mind set, hands-on mentality, a pragmatist. Knows how to bring balance amongst big picture thinking, follow-up and the “nuts and bolts” of actual delivery. From his broad industry knowledge and years of work experience abroad, he builds partnerships across functional, cultural, organizational, and global boundaries to connect key people who can help accomplish goals. Professional background in Change Management (Certified Management Consultant), ICT Strategy and Governance (M.Sc.) and EE – Maritime Electronics and Information technology (B.Sc.).
Alexander has many years of experience in managing creativity and combining expertise, focusing on Business Development by innovation. He has a background in Architectural & Urban design, Knowledge Management and (geo-) Modeling & simulation. He has broad experience within the LOGISTICS sector.
Ad is an allround expert with a special sense for the right entrepreneurial developments. A seasoned business consultant with an often refreshing vision on strategic changes. His mission is to accelerate innovation by cooperation with partners and startups and applying the latest startup insights in corporates. He acts on the intersection of technology and business and constructs executable solutions from business ideas and translates technical topics into comprehensible business concepts. Ad has a technical background in Electronics and Information Technology and extensive experience within the HIGH TECH sector.
Jan can be characterized as an enthusiastic, loyal business manager with vision who knows how to inspire colleagues to gain more out of their work. Jan focuses on improving and adapting existing work situations. Based on a clear formulated vision, he sees what needs to be done. He closely following trends to compile new product / market combinations timely. “Pulling” to organizations has become his second nature. He is experienced in dealing with crisis situations as demonstrated during his years of work activities in Africa and Asia where finding creative solutions was vital to continuing the operations. Jan has a background in Business Informatics and specialized in integrated care processes and change management within the HEALTH CARE sector.
Peter is an experienced business developer with a great sense for spotting high-potential innovations and an even greater drive for pushing these innovations into real business. He knows how to develop new products and market propositions based on actual market demand – Lean Startup enthousiast. Good understanding of major trends and market developments. He holds a PhD in Physics, a MBA and is a qualified US Management Accountant. Specialized in creating new ventures and intellectual property valorization service (often called technology transfer) within the HIGH TECH sector.
As a rapidly growing company, we are always looking for talented professionals with passion for Business Development to collaborate and creating new business. If you’re interested to be part of an innovative group of people in a fun and rewarding environment, we would like to hear from you.
Please let us know how you can contribute to our growth!
Contact: Roy Schütt | Managing Partner
Email: roy.schutt@diwaniya.nl
DIWANIYA is a boutique advisory and consultancy firm specialized in Business Development: Shaping and realization of economic value to organizations from customers, markets, and relationships perspective.
We bridge the gap between strategic intent and practical execution. We investigate, orchestrate and execute growth opportunities to assure better prepared foundation for managerial decisions and smooth implementation. From acquiring new customers (new business sales), increasing market share in existing markets, opening up new market domains to developing and implementing of renewed customer value propositions and competitive business models (new business development). We providing the right business developers at any phase of the business life cycle, at any stage of the Business Development process.
We have embarked on a journey which began in 2004 to explore the best practices within the emerging discipline of Business Development. Today, we have positioned ourselves as the market leaders within the field through a close collaboration with business developers, business leaders and leading academic institutions across The Netherlands.
Our business is our reputation. We believe that commitment, delivery and integrity are essential to building a business, and it is these ideologies in which DIWANIYA adheres to.
Based on the overall experience of DIWANIYA core team and through its network of DIWANIYA partners
We are well positioned to offer small, medium-sized and corporates COUNSELING | Coaching & Training, CONSULTING | Interim Management, and CAPACITY | Recruitment & Executive Search
With you, we craft robust business development strategies and implement practical solutions. At any stage of the Business Development process.
Ideation is the creative process of generating, developing, and communicating new ideas. Idea screening is the process that evaluates and contrasts new ideas to get the most promising ones for your business. We evaluate innovative ideas, strategies and market trends. Not every idea is relevant to your company. In order to screen out a good idea from the not so good ones, there are certain criteria that should be followed like technical problems, strategic fit, and several market opportunities. We determine compatibility with overall business objectives and whether the idea would offer a viable return on investment. We create mini business case proposals for best ideas. Concept development involves coming up with a detailed description of an idea, explained from the perspective of your customer. We examine and prioritize viable ideas on its feasibility and desirability. We create detail business case proposals. We analyze idea pipeline KPIs, develop alternative concepts to meet the needs and in parallel we re-think business operations and ways of working. Realization is where we capture the momentum and translate engagement and intent into tangible results. Here we actively implement the concept. Implementation is the action that must follow any preliminary thinking in order for something to actually happen. We manage the operational implementation and execution of the innovation, including upscaling. We secure partnerships. We manage the business case. We assist and support Business Management during the market introduction. We pick up learning from the commercial roll-out, transmit learning to management and refuels the innovation strategy cycle.Ideation, Screening and Selection
Concept Development and Validation
Concept validation is the process of showing design concepts to your stakeholders to discover whether they feel that these concepts address their needs. It also allows us to get feedback from them on ideas. We gather evidence and learning around concepts through experimentation and user testing. We adjust and optimize the business case. In parallel, we create commitment, sponsorship and set-up partnerships.
Realization and Implementation
Launching and Anchoring
DIWANIYA’s added value lies in its strong commercial focus and its pragmatic and hands-on approach
DIWANIYA’s success lies with its team of professionals. They work closely with and along-side its clients, focusing on their core business and commercial objectives
The DIWANIYA team has long-term experience and a proven track record in Business Development across different industries and in various international markets
DIWANIYA’s extensive international network and its overall expertise, allowing for tangible results in a short period of time
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