TO INVEST IN BUSINESS DEVELOPMENT
Business development is a way for top management to dedicate a permanent team of capable professionals to explore new business growth and diversification opportunities and deliver accelerated development of their existing business.
D.I.E. or die
The rationale behind the often expensive investments in intellectual capital is to fuel the company’s readiness to act and hence become more effective in:
- Discovering new business opportunities, forming alliances and striking deals
- Improving portfolio and performance in the existing business activities
- Ensuring an efficient execution of strategy and strategic projects throughout the organization